{"id":279,"date":"2013-10-02T19:18:00","date_gmt":"2013-10-03T02:18:00","guid":{"rendered":"https:\/\/edwinli.com\/ux\/?p=279"},"modified":"2022-01-28T16:17:33","modified_gmt":"2022-01-29T00:17:33","slug":"ios-7-make-messages-stop-using-nicknames","status":"publish","type":"post","link":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames","title":{"rendered":"iOS 7: Make Messages Stop Using Nicknames"},"content":{"rendered":"\n<h1 class=\"hidden wp-block-heading\">iOS 7: Make Messages Stop Using Nicknames<\/h1>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"443\" src=\"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png\" alt=\"\" class=\"wp-image-280\" srcset=\"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png 640w, https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2-300x208.png 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">I was wrong in <a href=\"https:\/\/edwinli.com\/ux\/ios-7-first-impressions-ux-think-aloud-1\">my iOS7 First Impressions article<\/a>. There <strong>is<\/strong> a way to get Messages to use normal names instead of nicknames!. The answer is on the Short Names page in Settings &gt; Mail, Contacts, Calendars [look in the Contacts section] &gt; Short Names.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright\"><a href=\"https:\/\/edwinli.com\/ux-2020-09-28-archive\/wp-content\/uploads\/sites\/22\/2013\/10\/iOS7-Messages-nickname-settings-2013-10-02-180414-v1.png\"><img decoding=\"async\" src=\"https:\/\/edwinli.com\/ux-2020-09-28-archive\/wp-content\/uploads\/sites\/22\/2013\/10\/iOS7-Messages-nickname-settings-2013-10-02-180414-v1-200x300.png\" alt=\"iOS7-Messages-nickname-settings-2013-10-02-180414-v1\" class=\"wp-image-688\"\/><\/a><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Once to that page, flip the toggle labelled \"Prefer Nicknames\" from the \"on position\" (green background) to the \"off\" position (white background), et voila!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I saw this setting while reading an iMore article by <a href=\"http:\/\/www.imore.com\/users\/allyson-kazmucha\">Allyson Kazmucha<\/a> on how to change Messages from using first names to using full names for contacts: \"<a href=\"http:\/\/www.imore.com\/dont-how-ios-7-only-shows-first-names-messages-and-mail-apps-heres-how-fix-it\">Don't like how iOS 7 only shows first names in the Messages and Mail apps? Here's how to fix it!<\/a>\". The screenshot she offered or her solution also showed the \"Prefer Nicknames\" toggle.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>iOS 7: Make Messages Stop Using Nicknames I was wrong in my iOS7 First Impressions article. There is a way to get Messages to use normal names instead of nicknames!. The answer is on the Short Names page in Settings &gt; Mail, Contacts, Calendars [look in the Contacts section] &gt; Short Names. Once to that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":280,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[37],"class_list":["post-279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ux-commentary-general","tag-ios"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>iOS 7: Make Messages Stop Using Nicknames - Edwin Li - Product Designer<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"iOS 7: Make Messages Stop Using Nicknames - Edwin Li - Product Designer\" \/>\n<meta property=\"og:description\" content=\"iOS 7: Make Messages Stop Using Nicknames I was wrong in my iOS7 First Impressions article. There is a way to get Messages to use normal names instead of nicknames!. The answer is on the Short Names page in Settings &gt; Mail, Contacts, Calendars [look in the Contacts section] &gt; Short Names. Once to that [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames\" \/>\n<meta property=\"og:site_name\" content=\"Edwin Li - Product Designer\" \/>\n<meta property=\"article:published_time\" content=\"2013-10-03T02:18:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-29T00:17:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"443\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Edwin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Edwin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames\"},\"author\":{\"name\":\"Edwin\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/#\\\/schema\\\/person\\\/dc0be33fd1045e4f69049e8c78826721\"},\"headline\":\"iOS 7: Make Messages Stop Using Nicknames\",\"datePublished\":\"2013-10-03T02:18:00+00:00\",\"dateModified\":\"2022-01-29T00:17:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames\"},\"wordCount\":142,\"publisher\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/#\\\/schema\\\/person\\\/dc0be33fd1045e4f69049e8c78826721\"},\"image\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2022\\\/01\\\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png\",\"keywords\":[\"iOS\"],\"articleSection\":[\"UX commentary: general\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames\",\"url\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames\",\"name\":\"iOS 7: Make Messages Stop Using Nicknames - Edwin Li - Product Designer\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2022\\\/01\\\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png\",\"datePublished\":\"2013-10-03T02:18:00+00:00\",\"dateModified\":\"2022-01-29T00:17:33+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#primaryimage\",\"url\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2022\\\/01\\\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png\",\"contentUrl\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2022\\\/01\\\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png\",\"width\":640,\"height\":443},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/ios-7-make-messages-stop-using-nicknames#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"iOS 7: Make Messages Stop Using Nicknames\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/#website\",\"url\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/\",\"name\":\"Edwin Li - Senior Product Designer | Networking, Infrastructure (IaaS), Healthcare\",\"description\":\"Senior Product Designer, forging UX communities\",\"publisher\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/#\\\/schema\\\/person\\\/dc0be33fd1045e4f69049e8c78826721\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/#\\\/schema\\\/person\\\/dc0be33fd1045e4f69049e8c78826721\",\"name\":\"Edwin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2026\\\/11\\\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg\",\"url\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2026\\\/11\\\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg\",\"contentUrl\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2026\\\/11\\\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg\",\"width\":1280,\"height\":1280,\"caption\":\"Edwin\"},\"logo\":{\"@id\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/wp-content\\\/uploads\\\/sites\\\/24\\\/2026\\\/11\\\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg\"},\"description\":\"I\u2019m a research-driven Senior Product Designer who\u2019s been weaving discovery insights into quantum leaps in user-empowering coherence for 20+ years. I\u2019ve found fragmented flows, then imagined and designed foundations that help enterprise products grow closer, becoming suites and platforms. At Juniper Networks, I designed a licensing system that grew from 2 to 18 product lines. At Equinix, I designed all-online port ordering that cut a 45-day process to under 24 hours and opened our enterprise market to SMBs, then unified it across Cloud Exchange and 3 other IaaS products, growing monthly revenue 87% in 18 months. At Intuitive Surgical, I designed a new shared pillar for a coalescing application suite: self-service onboarding for hospitals adding surgeons and staff. With an MS in Cognitive Science from UC San Diego, where I studied Distributed Cognition under its founder, Ed Hutchins, I bring a systems-level, ecological lens to discovery\u2014looking past the screen to the tools, workflows, and organizational context around users. It\u2019s why I see how products\u2019 seams break user flows. I treat what users say as data about what they believe, not the final word on what\u2019s true, and follow the threads it opens up\u2014a grounded theory approach to finding the key problems behind the presenting symptoms. At Juniper, that approach took a crash-prone internal tool from an hour of rationed daily access to full 8-hour anytime availability. I bring teams on that journey, and I teach and model the practice: championing GUI standards across a 70-developer department at Kintana, running a weekly cross-product UX forum at Equinix, a year mentoring a successor designer there, and over a decade chairing BayCHI, the ACM SIGCHI chapter for the SF Bay Area. I\u2019m looking for a Senior Product Designer role on an IC track, with a credible path to Staff, at an enterprise networking, infrastructure, or healthcare company with an established UX practice\u2014where discovery can change what gets built, and where design shapes outcomes from product strategy through implementation. Key Skills \u2022 Systems thinking &amp; ecological analysis (Distributed Cognition\u2013informed) \u2022 Strategic discovery, grounded theory synthesis, &amp; problem reframing \u2022 Structural modeling: domain &amp; task structure drive pixel-level decisions \u2022 Workflow rearchitecting, 0-to-1 product design \u2022 Cross-functional leadership: product, engineering, research \u2022 Design mentorship &amp; UX culture-building \u2022 Ethnographic interviews &amp; diary-study research \u2022 Design tools: Figma, Sketch, Balsamiq, HTML\\\/CSS\",\"sameAs\":[\"http:\\\/\\\/ux.edwinli.com\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/edwinli\\\/\"],\"url\":\"https:\\\/\\\/edwinli.com\\\/ux\\\/author\\\/edwin\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"iOS 7: Make Messages Stop Using Nicknames - Edwin Li - Product Designer","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames","og_locale":"en_US","og_type":"article","og_title":"iOS 7: Make Messages Stop Using Nicknames - Edwin Li - Product Designer","og_description":"iOS 7: Make Messages Stop Using Nicknames I was wrong in my iOS7 First Impressions article. There is a way to get Messages to use normal names instead of nicknames!. The answer is on the Short Names page in Settings &gt; Mail, Contacts, Calendars [look in the Contacts section] &gt; Short Names. Once to that [&hellip;]","og_url":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames","og_site_name":"Edwin Li - Product Designer","article_published_time":"2013-10-03T02:18:00+00:00","article_modified_time":"2022-01-29T00:17:33+00:00","og_image":[{"width":640,"height":443,"url":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png","type":"image\/png"}],"author":"Edwin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Edwin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#article","isPartOf":{"@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames"},"author":{"name":"Edwin","@id":"https:\/\/edwinli.com\/ux\/#\/schema\/person\/dc0be33fd1045e4f69049e8c78826721"},"headline":"iOS 7: Make Messages Stop Using Nicknames","datePublished":"2013-10-03T02:18:00+00:00","dateModified":"2022-01-29T00:17:33+00:00","mainEntityOfPage":{"@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames"},"wordCount":142,"publisher":{"@id":"https:\/\/edwinli.com\/ux\/#\/schema\/person\/dc0be33fd1045e4f69049e8c78826721"},"image":{"@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#primaryimage"},"thumbnailUrl":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png","keywords":["iOS"],"articleSection":["UX commentary: general"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames","url":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames","name":"iOS 7: Make Messages Stop Using Nicknames - Edwin Li - Product Designer","isPartOf":{"@id":"https:\/\/edwinli.com\/ux\/#website"},"primaryImageOfPage":{"@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#primaryimage"},"image":{"@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#primaryimage"},"thumbnailUrl":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png","datePublished":"2013-10-03T02:18:00+00:00","dateModified":"2022-01-29T00:17:33+00:00","breadcrumb":{"@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#primaryimage","url":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png","contentUrl":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png","width":640,"height":443},{"@type":"BreadcrumbList","@id":"https:\/\/edwinli.com\/ux\/ios-7-make-messages-stop-using-nicknames#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/edwinli.com\/ux\/"},{"@type":"ListItem","position":2,"name":"iOS 7: Make Messages Stop Using Nicknames"}]},{"@type":"WebSite","@id":"https:\/\/edwinli.com\/ux\/#website","url":"https:\/\/edwinli.com\/ux\/","name":"Edwin Li - Senior Product Designer | Networking, Infrastructure (IaaS), Healthcare","description":"Senior Product Designer, forging UX communities","publisher":{"@id":"https:\/\/edwinli.com\/ux\/#\/schema\/person\/dc0be33fd1045e4f69049e8c78826721"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/edwinli.com\/ux\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/edwinli.com\/ux\/#\/schema\/person\/dc0be33fd1045e4f69049e8c78826721","name":"Edwin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2026\/11\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg","url":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2026\/11\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg","contentUrl":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2026\/11\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg","width":1280,"height":1280,"caption":"Edwin"},"logo":{"@id":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2026\/11\/20250326_112851-remTreeCloudFade-cp2-1280x1280-1.jpg"},"description":"I\u2019m a research-driven Senior Product Designer who\u2019s been weaving discovery insights into quantum leaps in user-empowering coherence for 20+ years. I\u2019ve found fragmented flows, then imagined and designed foundations that help enterprise products grow closer, becoming suites and platforms. At Juniper Networks, I designed a licensing system that grew from 2 to 18 product lines. At Equinix, I designed all-online port ordering that cut a 45-day process to under 24 hours and opened our enterprise market to SMBs, then unified it across Cloud Exchange and 3 other IaaS products, growing monthly revenue 87% in 18 months. At Intuitive Surgical, I designed a new shared pillar for a coalescing application suite: self-service onboarding for hospitals adding surgeons and staff. With an MS in Cognitive Science from UC San Diego, where I studied Distributed Cognition under its founder, Ed Hutchins, I bring a systems-level, ecological lens to discovery\u2014looking past the screen to the tools, workflows, and organizational context around users. It\u2019s why I see how products\u2019 seams break user flows. I treat what users say as data about what they believe, not the final word on what\u2019s true, and follow the threads it opens up\u2014a grounded theory approach to finding the key problems behind the presenting symptoms. At Juniper, that approach took a crash-prone internal tool from an hour of rationed daily access to full 8-hour anytime availability. I bring teams on that journey, and I teach and model the practice: championing GUI standards across a 70-developer department at Kintana, running a weekly cross-product UX forum at Equinix, a year mentoring a successor designer there, and over a decade chairing BayCHI, the ACM SIGCHI chapter for the SF Bay Area. I\u2019m looking for a Senior Product Designer role on an IC track, with a credible path to Staff, at an enterprise networking, infrastructure, or healthcare company with an established UX practice\u2014where discovery can change what gets built, and where design shapes outcomes from product strategy through implementation. Key Skills \u2022 Systems thinking &amp; ecological analysis (Distributed Cognition\u2013informed) \u2022 Strategic discovery, grounded theory synthesis, &amp; problem reframing \u2022 Structural modeling: domain &amp; task structure drive pixel-level decisions \u2022 Workflow rearchitecting, 0-to-1 product design \u2022 Cross-functional leadership: product, engineering, research \u2022 Design mentorship &amp; UX culture-building \u2022 Ethnographic interviews &amp; diary-study research \u2022 Design tools: Figma, Sketch, Balsamiq, HTML\/CSS","sameAs":["http:\/\/ux.edwinli.com","https:\/\/www.linkedin.com\/in\/edwinli\/"],"url":"https:\/\/edwinli.com\/ux\/author\/edwin"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/edwinli.com\/ux\/wp-content\/uploads\/sites\/24\/2022\/01\/iOS7-Messages-nickname-settings-focused-2013-10-02-180414-v2.png","_links":{"self":[{"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/posts\/279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/comments?post=279"}],"version-history":[{"count":2,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/posts\/279\/revisions"}],"predecessor-version":[{"id":304,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/posts\/279\/revisions\/304"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/media\/280"}],"wp:attachment":[{"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/media?parent=279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/categories?post=279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/edwinli.com\/ux\/wp-json\/wp\/v2\/tags?post=279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}